Toyota has announced a colossal marketing campaign that is unparalleled in the recent history of the automotive industry

Sun Toyota proudly announces the colossal new marketing campaign for March, which is unparalleled in the history of Toyota in terms of both budget and scope. The March incentive program consists of 0 percent financing for 60 months, low APR offers, a free, two-year complimentary scheduled maintenance plan for current Toyota owners and a comprehensive lease program. The budget is expected to far exceed the $250 million the company spent on "Saved by Zero" campaign in October 2008.

Toyota dealers like Sun Toyota had been busy fixing recalled vehicles in January and February, but more than a million vehicles across the country have been fixed and virtually all of vehicles for which sales were suspended are now repaired and ready for sale. The February sales results for Toyota after the fixed vehicles re-entered the market have far exceeded expectations.

The lease and zero percent programs cover most of the Toyota's best-selling vehicles, including the Corolla, Camry and Prius. Though leasing rates vary from region to region, some three-year leases are now being offered for as low as $119 a month with $2,735 down for the Corolla; $149 with $2,710 down for the Camry; and $169 with $2,700 down for the Prius.

There is also the attractive two-year/25,000 mile free maintenance program that is available to any current owner of a Toyota vehicle who buys a new Toyota, with no trade-in required!

About Sun Toyota

Sun Toyota is one of the premier Toyota dealers in Florida serving nearby areas like Clearwater, Tampa, St. Petersburg and Pinellas Park. Sun Toyota specializes in new Toyota cars, trucks, SUVs and a large inventory of Florida's highest-quality used cars.